Connectnigeria Articles

Innovative PR, media relations, and online publishing consultancy Global Media Strategies is continuing its celebration of six years in business by growing its best practices blog with new insights and information for communication professionals and business leaders. The blog, found online, features thought leadership by 22+ year professional communicator David D. Menzies, Global Media Strategies president. Recent blog posts include articles dealing with publicity challenges brought on by the death of traditional media; how to deal with negative online feedback; and how to use tradeshows to attract media attention. Since launching his consultancy in the summer of 2007, Menzies has been able to gain traction in major media outlets in print, electronic, television and radio for clients in a wide variety of industries including technology, life sciences and manufacturing. His signature Proposal => Engagement => Success model has been effective at achieving results with a scalable package of services that can be tailored to each client’s specific needs as they relate to differentiating themselves from competitors; communicating value propositions; and providing easy access to products and services through customized, cost-effective public relations solutions. Global Media Strategies provides PR and media relations services to small startup operations and large established companies, giving each client premier service and individualized attention, regardless of size, industry, or type of services required. The types of clients serviced include Clinical Pharmacology; Healthcare Technology; Pharmaceutical Manufacturing; Analytical Instrumentation; Biomedical Product Manufacturing; Pharmacovigilance; Intellectual Property Law; Information Technology; Product Design and Engineering; Software; Retail; and Nonprofit.