D’Banj seems to be climbing higher everyday. He has landed himself on the cover of the Observer Magazine, Performing at different concerts with fantastic reviews and starting his own Record Label but it seems these achievements are just the stepping stones for the Koko Master.
Recently, his song was used for a commercial for Malibu Rum. Now this brand is actually a very well known worldwide and is famous for its coconut flavor and also for making great tasting Pina Coladas. Malibu Rum is also known fr having very funny commercials usually with Jamaican Men being their actors.
The licensing fee from this commercial can start from $10,000 to hundreds of thousands and knowing the western world, they take it very serious when it comes to stealing one’s creativity to profit someone else.
You can watch it here:
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This article was first published on 30th August 2012
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D’Banj seems to be climbing higher everyday. He has landed himself on the cover of the Observer Magazine, Performing at different concerts with fantastic reviews and starting his own Record Label but it seems these achievements are just the stepping stones for the Koko Master.
Recently, his song was used for a commercial for Malibu Rum. Now this brand is actually a very well known worldwide and is famous for its coconut flavor and also for making great tasting Pina Coladas. Malibu Rum is also known fr having very funny commercials usually with Jamaican Men being their actors.
The licensing fee from this commercial can start from $10,000 to hundreds of thousands and knowing the western world, they take it very serious when it comes to stealing one’s creativity to profit someone else.
You can watch it here:
