The Silent Struggles Many Nigerian Men Carry
Every year on November 19, the world pauses to acknowledge International Men’s Day. It’s a day set aside to highlight the experiences of men and boys, celebrate their contributions, and draw attention to the issues that shape their lives. Read more about Wellness But here in Nigeria, the truth is that the deeper realities […]
International Men’s Day: Why We Should Celebrate Good Men More Often
November 19 is celebrated around the world as International Men’s Day. It is a day dedicated to acknowledging and celebrating the men who contribute positively to our families, communities, and society at large. Read more about International Days But this year’s edition came with yet another familiar scene of silence. Across social media, public […]
International Men’s Day: History, Significance, and the 2025 Theme
Every year on November 19, over 80 countries around the world mark International Men’s Day. The day has grown to become a global observance dedicated to highlighting the experiences of men and boys. Read more about International Days While the day is sometimes misunderstood or overlooked, its roots are grounded in decades of advocacy, […]
5 Branding Mistakes That Are Damaging Your Business (And How to Fix Them)
Did you know that according to a report by Edelman Trust Barometer, 81% of consumers need to trust a brand before buying from it, and 60% of people say they’ll avoid a brand they don’t find authentic? Read more about Business Now, I would like you to think about that for a moment. Oftentimes, […]
The Difference Between Branding and Marketing Explained in Simple Terms
If you run a business in Nigeria, especially if you’re a small business owner, you’ve probably heard people use “branding” and “marketing” as if they mean the same thing. Some say, “We need to do branding so people will buy.” Others say, “We need marketing to build our brand.” Read more about Business So, […]
Digital vs Traditional Marketing: Which One Drives Better ROI?
It’s 2025, and there have been tremendous advancements in digital tools. If you’re running a business, chances are you’ve once asked yourself: “Where should my next marketing revenue go, digital or traditional?” Read more about Business It’s a fair question, and the simple answer is that both digital and traditional marketing can deliver strong […]
7 Proven Psychological Techniques to Close More Deals
Selling is not only about price, discounts, or the number of features your product has. It is about people. Every sale happens between two humans, one who needs something and another who provides it. And like every human interaction, emotions, trust, and psychology play a big role. Read more about Business You may have […]
Do You Really Need All Those Apps in Your Phone?
Our phones and tablets are filled with apps. Some we use every day, others we downloaded out of curiosity and then forgot about. Over time, these apps pile up until our screens are crowded and our minds feel the same way. Read more about Tech But do we really need all of them? The […]
7 Ways Lazy People Can Use Technology for Productivity
The word “lazy” often sounds negative, but laziness sometimes means finding the easiest way to get things done. Why struggle when you can set things up once and let technology do the hard work for you? Read more about Tech If you’ve ever wished chores would do themselves, emails would reply on their own, […]
5 Important Lessons on Business Strategy You Can Learn from Street Hawkers
If you’re familiar with the Nigerian roads, then you’re obviously familiar with the relentless activities of street hawkers. If you live in Lagos or any other major city in Nigeria, then you can really relate to the scenario below: Read more about Business You’re stuck in traffic on a hot afternoon. Cars are at a […]
7 Reasons Why Everyone in Your Business Should Think Like a CEO
I remember reading a book a few years ago that talks about “Thinking like a CEO.” The book was written for employees, and I could remember how, after reading through the lessons in the book, I wished every employee could read it. Read more about Business Running a business is never easy. All business […]
How To Convert Any Document to PDF on Windows Without Any Extra Software
As a student at the University, I would often do my assignments with my laptop and head over to the print shop to print them out. And as soon as it gets into the laptop of the attendant, I begin to notice a format change. As a student studying History, I knew the importance of […]
Your Laptop Has No Bluetooth? Here’s What to Do
Have you ever been in a situation where you want to transfer some files or try to connect your phone to your PC, and suddenly realise your laptop has no Bluetooth? Read more about Tech Last month, I got a call from an older friend who panicked because she couldn’t find Bluetooth on her laptop. […]
Why What You’re Doing Is Worrying and Not Thinking
I once had a friend who would sit for hours, staring into space, sighing heavily. When I asked what was wrong, he would always say, “I’m just thinking.” But after a while, I noticed he was not finding solutions, only getting more anxious. That’s when it hit me, he wasn’t thinking, he was worrying. Read […]
Why Your Phone Is Your Number 1 Enemy
Last week, a friend of mine shared with me how she had decided to work on a term paper for one of the courses she was taking in school. So, just as she sat down to write, she told herself, “I’ll just check WhatsApp quickly before I start.”The next thing she knew, an hour […]
Why You Should Listen More as a Business Owner
We live in a world where everyone is struggling to get attention for themselves and their businesses. With social media, the competition for attention has only doubled. But if you’re going to do well as a business owner, you will need to learn to keep quiet sometimes and listen. Listen to your customers, listen to […]