Airtel Nigeria Offers Millions in new Promo

Airtel Nigeria has introduced a STEP UP Promo to reward subscribers with millions of cash prizes daily. It is anchored on a point-based interactive SMS system where customers will accumulate points to increase their chances of winning by responding to questions. It is divided into three categories of Bronze, Silver and Gold with each category attracting a charge of ₦10, ₦50 and ₦100 respectively. Customers who wish to enter the Basic level and compete for the daily prize of ₦500,000 will send the keyword ‘UP’ to the short code 2222. The more questions answered, the higher the chances of winning. Customers can increase their chances of winning big by stepping up from the Bronze level (₦10) to the higher levels of Silver Club (₦50) and Gold Zone (₦100) which award more points per correct answer and offer the daily cash prize of ₦2,000,000. To move from the lower tier to a higher one, customers would simply answer positively when invited during the game. The users with the most correct answers will have the highest chances of winning the big prize of ₦2,000,000 cash. The Chief Operating Officer for Airtel Nigeria, Deepak Srivastava, said the promo, “will lift a large number of Nigerians into instant millionaires while others will step up the financial ladder with a whooping ₦500,000 cash prizes every day for 90 days.” The Step Up promo is based on general knowledge questions. While testing out one’s general knowledge, it also offers one the opportunity to win as much as ₦2 million. This is a great way of honing one’s general knowledge and at the same time qualifying to winning prizes.

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This article was first published on 9th August 2013

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