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Experiential Marketing Conference to Reshape Industry, Organisers Say

April 19, 2022

With the projected surge of 35% by 2015 in global experiential marketing budgets, the marketing communication industry in Nigeria must re-strategize to maximally benefit from this trend, Redbutton International has advised. The increase in the budget, according to the company, signifies a slight restructure of conventional advertising budgets, with a view to supporting experiential marketing … Continue reading Experiential Marketing Conference to Reshape Industry, Organisers Say

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