Archives Tag: product features
Business Growth Tip: Emphasize Product Benefits Over Features
April 19, 2022
What do you think customers consider the most when they’re comparing different brands of a product they’d like to purchase? What would make them choose one over the other? The one with better-looking features? Or is it the one possessing better benefits? You’ll almost certainly go for benefits. After all, people won’t be spending their … Continue reading Business Growth Tip: Emphasize Product Benefits Over Features