Archives Tag: Frozen Fish Business
Did You Know? How the Frozen Fish Business Began in Nigeria
April 19, 2022
In the 1950’s traders in Lagos’s markets dismissed the frozen fish business as a silly idea. When one man dared to present it before Nigerian consumers, they mockingly labeled his product ‘mortuary fish’. Today, there are literally thousands of outlets selling frozen fish across the country. It’s now hard to understand why the idea seemed … Continue reading Did You Know? How the Frozen Fish Business Began in Nigeria
