Archives Tag: aiteo and npfl
What Nigerian Businesses Can Learn From AITEO’s Sponsorship of Local Sports
April 19, 2022
From the outside looking in, the Nigerian Professional Football League seems, in the eyes of many, a barely watchable combination of pale brown sand-and-grass pitches, tacky (sometimes oversized) jerseys, methodless ball-chasing, and near-empty stadiums. Match outcomes are usually predictable (the home side almost always wins), and except for the really big teams, not many people … Continue reading What Nigerian Businesses Can Learn From AITEO’s Sponsorship of Local Sports
