Nigeria is one of the countries in Africa with a very high record of female entrepreneurs. Last week, Lagos witnessed the largest gathering of women entrepreneurs and business leaders from the 20th to the 21st of June 2013.
Women Of West Africa Entrepreneurs entrepreneurship conference (WOWe) took the centre stage at the prestigious Eko Hotel and Suites and the WheatBaker Hotel. Speakers such as Hajiya Zainab Maina, (Minister of Women Affairs & Social Development Nigeria), Mo Abudu, (Executive Producer & Host – Moments with Mo), Chris Bishop, (Managing Editor, Forbes Africa) and Magatte Wade, (CEO TIOSSAN, Senegal, USA) amongst many others, addressed critical issues that affect the average female entrepreneur in Africa.
Topics discussed:
Roadmap To Excellence In Entrepreneurship: Sefi Atta, (Author and Publisher, Everything Good Will Come), Deji Fisho, (Executive Vice Chairman, XS Energy), Aisha Maina, (CEO and Founder, Aquarian Consult), and Anulika Joy Eze-Iloakasia, (CEO, Hair Glamour Int’l) shared their stories on how they have managed their businesses and how you can:-- Package your business for the future
- Create a 24 month plan
- Face and overcome business challenges
- Understanding global consumers, investors and commercial partners
- Managing the African perception and expectation
- How you can build a world class African brand
- Educating and courting international consumers
- Translating a global concept and idea into a local product or service
“Driving entrepreneurial spirit in women and girls is the route to economic development in Nigeria.”
Congratulations to the WOWe team for putting up such an amazing conference that builds and empowers female entrepreneurs in the country.