Western Union, First Bank Launch Outbound Service in Nigeria
Michael Abimboye
The Western Union company, a leader in global payment services, has announced the launch of the outbound remittance service in Nigeria.
Since the Western Union Money Transfer service was launched in Nigeria in 1995, consumers in the country have only been able to receive funds via the service.
This launch therefore represents a significant milestone as it marks the first time outbound remittance has become available to the Nigerian community who are now able to send funds in minutes via Western Union around the world.
First Bank of Nigeria Limited, Nigeria’s foremost banking institution, has become the first Western Union agent to offer this service.
The collaboration will enable Western Union consumers as well as First Bank’s customers to enjoy Western Union’s new ‘outbound send’ offering through the bank’s branches.
The launch was commemorated with Godwin Emefiele, Governor of the Central Bank of Nigeria, performing Nigeria’s first outbound transaction at First Bank Abuja’s main branch, Central Business District.
Also in attendance was Western Union regional vice president for Africa, Aida Diarra and First Bank of Nigeria Group Managing Director/CEO, Bisi Onasanya.
Speaking at the event, Emefiele said “We are delighted that Western Union has taken the lead in providing outbound remittance services to Nigerians.
Today’s launch demonstrates the company’s proactive step in taking advantage of the Central Bank of Nigeria’s vision of creating an enabling environment for the emergence of innovative and superior financial products that reduce transaction costs for Nigerians and give them a chance at living better lives.”
Commenting on the launch, Aida Diarra said: “We are very pleased to announce the launch of the “outbound send” service from Nigeria to destinations around the world.
We anticipate that the outbound enabled service offering in Nigeria, Africa’s largest economy, will be instrumental in making positive economic impact in the country by supporting business growth, social development and financial inclusion.”
She further stated that “We are at the forefront of innovation in the industry and we believe this service will respond to our new consumer segment needs. We pride ourselves in moving money for better by giving consumers access to a range of quality financial services in a convenient manner. This further demonstrates our efforts to support the Central Bank of Nigeria’s objectives for financial inclusion.”
Speaking on the launch, Bisi Onasanya said: “Having been the first to offer Western Union Services in the country as far back as 1995, we remain committed to delivering innovative customer solutions and are proud to be thefirst bank to offer yet another excellent customer focused solution – the Western Union Outbound Service – to the Nigerian market. As a Brand, we remain committed to putting our customers first.”
The initial launch of the outbound service is currently limited to select First Bank branches until the service is rolled out to Western Union’s over 5,000 agents.