Archives Tag: Marketing

BUSINESS E-Commerce

Startup Marketing – 01: A is for Audience

April 19, 2022

No matter the kind of business you are involved with– web design, web and mobile applications development, graphic design, blogging, make-up, fashion design, etc. – the first rule of Sun Tzu applies. Yes, know your enemy. But in your case, it may be know your audience. Today, understanding your audience is critical to business survival. … Continue reading Startup Marketing – 01: A is for Audience

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BUSINESS

Marketing Vs. Sales: Making the decision for better sales or brand development

April 19, 2022

By Kobe Eru Godwin Marketing and sales are important activities for every organization. They are the two main tools that keep a company running, their focus being to minimize the cost of any project and maximize the output at the same time. Marketing activities are numerous and varied because they include all the techniques needed … Continue reading Marketing Vs. Sales: Making the decision for better sales or brand development

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BUSINESS

Knowing Your Customers, as a Small or Medium Business

April 19, 2022

By Mason Frederick In Introduction of marketing a small business, marketing was defined as the process through which you create — and keep — customers; emphasising the importance of customers to a business. Customers are indispensable, without them, businesses won’t exist. Henry Ford said something witty about customers, “It is not the employer who pays the … Continue reading Knowing Your Customers, as a Small or Medium Business

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BUSINESS

Marketing A Small Business: An Introduction

April 19, 2022

By Mason Frederick Marketing is a vital key to the success of a business. The purpose of a business is to create products and services that solve problems and satisfy needs. When a business fails to make sufficient transactions with consumers, by getting products and services across, it won’t make profit and will likely fail. … Continue reading Marketing A Small Business: An Introduction

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