Archives Tag: Advertising
Meet the Boss: Tunde Owoeye-Phoster, Phoster Solutions
April 19, 2022
Tunde Owoeye-Phoster is the CEO of Phoster Solutions, a branding and advertising firm. He is the Co-founder of two other companies, a business coach, and one of the lead facilitators and consultants at Orange Academy where he lectures both new and experienced staff of Nigeria’s largest companies. He received an award for ‘Empowering Youths through … Continue reading Meet the Boss: Tunde Owoeye-Phoster, Phoster Solutions
By pagboga
7 Vital Differences between Public Relations and Advertising
April 19, 2022
By Joy Ehonwa Fresh graduates searching for a career, and entrepreneurs trying to promote their fledgling business, often have questions about public relations and advertising. These two very different industries are frequently confused as being one and the same. The emergence of the “Public Relations and Advertising Agency” (an attempt at Integrated Marketing Communications) doesn’t … Continue reading 7 Vital Differences between Public Relations and Advertising
By jehonwa
MTN, Etisalat And Other Telco Top Advertisement Spending In Nigeria
April 19, 2022
MediaReach OMD, a Nigerian affiliate of the global media agency, OMD, has released its Mediafact for last year, on advertising spending in Nigeria. The report, which it releases annually, gives a picture of ad spending, and how industries and sectors of the economy are involved in revenue. Its figures for 2011, showed that N102 billion … Continue reading MTN, Etisalat And Other Telco Top Advertisement Spending In Nigeria
