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SME Spotlight: Digital Square

  Digital Square is a digital marketing agency based in Lagos. It plans and executes digital marketing strategies for its clients, builds and manages their social media channels, and crafts their brand identities.
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Through its work, the company has helped several businesses come up with advertising campaigns, digital content, and brand messaging that has enabled them to achieve growth and significant conversions. Digital Square was founded in 2018. While it came into an already crowded niche, it’s managed to capture notable clientele from across several industries. It has also strengthened by including more services in its array of offerings. Operating out of the Lekki area of Lagos, the company serves an expanding customer base, made up mostly of commercial enterprises located within the city. It works with them to reach audiences via new media. But it also does the same thing with traditional media, including radio jingles, adverts on television, billboards, and printed material. The digital marketing services available from Digital Square are social media marketing, email marketing, search advertising, pay-per-click, and display advertising. With these tools, Digital Square amasses and delivers a large number of leads to its client businesses.
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This company’s products extend beyond marketing campaigns on social media and the web, to actually building a strong online presence for them from scratch. One way it does this is by designing and delivering websites that are optimized for web search. It also assists its clients with tracking their website’s performance over time. Digital Square’s efforts cover the design and implementation of marketing plans. This comes with market research, audience profiling, and ascertaining the most effective paths to achieving competitive advantage. Clients are given the tools they need to set, track, and meet their goals. Content is crucial to the aesthetic and knowledge dissemination values of any web platform. Digital Square recognizes this, so it supplies the content of various kinds for businesses that want to establish a lasting presence online. The content types on offer from Digital Square range from blog posts and ebooks to videos and infographics. Companies that seek to build a strong and recognizable brand for themselves can hire Digital Square to build it for them. Digital Square takes care of rebranding, the formulation of corporate identities, and the development of marketing plans. It also takes on brand development and logo design, brand positioning projects, messaging, and digital branding and management– the full range of tasks required to create a formidable brand. Digital Square attends to inquiries about its services through its various communication channels. Its contact details are available on its website. Featured Image Source: Digital Square
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