According to the Frontier Markets Sentiment Index, Nigeria leads the pack in the world as the most frequently tracked by multi-nationals for investment. With 11 African countries on the list, Sub-Saharan Africa dominates with 9 countries which include Kenya and Ghana.
As published in the Wall Street Journal, Africa’s largest economy is a potential gold mine for European and American multi-nationals. The frontier markets sentiment index was developed by the Frontier Strategy Group based in Washington D.C to provide insight into multi-national sentiments towards investment, collecting data and watching out for potential future investments.
The research provides two key insights: the current state of sentiment toward countries in the frontier markets, and the change in sentiment over time. Corporate sentiment is calculated as the percentage of companies that include a particular country on their watch-list.
Congratulations Nigeria, despite insurgency we are still tops for viable investments.