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BUSINESS

How to Retain Customers: Managing Customer Retention For Business

6th March 2018

Customer serviceĀ is the provision ofĀ professional and quality serviceĀ toĀ customersĀ before, during and after a purchase. An excellent customer service experience creates customer happiness which translates to customer retention. While customer acquisition is important to a business, research has shown that customer retention is even more important and cheaper because it costs companies seven times less to retain … Continue reading How to Retain Customers: Managing Customer Retention For Business