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Scaleup with STEP: How STEP is Set to Empower Startups and Talent in Africa

STEP
  Africa is rapidly becoming a hotbed for innovation, entrepreneurship, and technological advancements. Yet, for many startups and talented individuals, the journey from concept to market traction and revenue is often fraught with challenges. Enter the Startup and Talent Enhancement Program (STEP), a pioneering initiative by IDEA Africa, with support from the UK-Nigeria Tech Hub. STEP is not just a program; it’s a transformative force empowering African startups and talent to scale up and achieve sustainable growth.
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The vision of STEP is simple yet profound: to bridge the gap between potential and success for startups that have moved beyond the post-revenue stage but are struggling with technical debt, growth hacking, marketing, and other critical areas. How? By giving them access to a large pool of professionally trained talent, strategic market advice from industry experts with years of experience, and a community with like-minded people and fellow founders. STEP ensures that these startups thrive by providing targeted intervention and strategic resources. STEP’s holistic approach provides support in multiple areas crucial for startup success. From offering technical assistance, and helping startups overcome technical debt and improve their product offerings to providing growth hacking strategies and tools to drive rapid growth and scale operations. Similarly, it offers marketing insights and resources to effectively market products, reaching the right audience and assisting startups in developing robust business strategies that ensure long-term success.   Furthermore, STEP is committed to empowering individual talent and helping mentors attain fulfilment. It helps these individuals find meaningful work and fulfilment and fosters a culture of innovation and collaboration by connecting skilled professionals and experienced mentors with high-potential startups. This creates a dynamic ecosystem where startups, talent and mentors can thrive. However, to maintain the quality and impact of the program, STEP employs a rigorous selection process. Startups are evaluated based on their growth potential, market fit, and alignment with STEP’s objectives. Thus, this ensures that only the most promising startups, ready to embrace transformative changes are chosen. The result is a cohort of high-potential startups primed for success.
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Application Details:

How to Apply for Startups, Talent and Mentors:

  1. Click www.steptech.ng
  2. Select your track
  3. Create an account
  4. Verify your email
  5. Log in to start your application

How to Apply for Hubs:

Join Us in Transforming the Startup Ecosystem

We invite all innovators, from startups to mentors, talent, and hubs, to join us in this exciting journey. STEP is your opportunity to make a significant impact, drive innovation, and contribute to the growth of the startup ecosystem in Enugu, Rivers, and Ekiti states.

Join Our Community

Connect with us on LinkedIn, Twitter, Instagram, and Facebook for updates, success stories, and live Q&A sessions. One of the most vital parts of STEP is the community that we are creating. By joining STEP, you join a community of like-minded innovators, tech enthusiasts, and industry experts. This community is a place to collaborate, share experiences, and form long-term connections to help your startup grow.
Register to attend the CN Business Mixer
Follow STEP’s innovative and exciting journey on social media platforms @steptechnigeria on Instagram, Facebook, LinkedIn, and X. For more information, visit our website or contact us at Enquiry@steptech.ng.

About IDEA Africa:

IDEA Africa is a leading organization dedicated to fostering innovation and entrepreneurship across Africa. Through various initiatives and partnerships, IDEA Africa supports the growth of startups and the professional development of talent, driving economic growth and technological advancement in the region.
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