A lot of folks dread using YouTube for business for the obvious reason that it is competitive and requires a lot of time and effort. With the right steps, you can start your YouTube channel, build a loyal following, and ultimately make money on YouTube.
Here are 5 simple ways you can go about this.
The Basics
Start Your Channel
The beauty of YouTube is that you can start a channel just about anything. If you have a content idea already, try to do as much research as you can on it and find out what successful people in that niche are doing.
When it comes to naming your channel, you should go for a name that is catchy and easy to remember. You wouldn’t want a situation where people love your content but can’t remember the channel because the name is too complicated.
Content is King
At the initial phase, it is always okay to experiment until you discover your own unique style. Try to ensure that your videos are not too long and boring to watch. It is also important to post videos regularly so that your audience can always keep up with you and never forget you. Also, try to make use of tags and keywords. This will ensure that people who are interested in your kind of content can reach you easily.
Monetization Proper
Set Up Your Channel
The first step is to go to “My Channel” on your YouTube account, click the video manager link, click on channel again and choose “Enable Monetisation”. A new Youtuber needs at least 4,000 hours of watch time and 1,000 subscribers to start making money. You also need to set up Google Adsense to start making money off your YouTube content.
Make Use of Analytics
Every Youtuber has to check analytics to discover what topics resonate with their audience and vice versa. You should pay attention to analytics especially when you’re still building your audience and trying to discover what works and what doesn’t.
Become a YouTube Partner
When your channel has accumulated up to 15,000 watch hours for the last 90 days, you can sign up to become a YouTube partner. You can register by going to the YouTube partner page and you will see all the necessary steps to take.
Merchandising and Affiliate Marketing
Another thing you can do once your channel becomes prominent is to start selling your merchandise. You can also sell for other people through a popular form of online marketing called Affiliate marketing. This means you will be selling other people’s products in exchange for money.