Apple Announces iPad Air — Thinner, Lighter & More Powerful

Apple has announced iPad Air, the latest generation of its category defining device, featuring a stunning 9.7-inch retina display in a new thinner and lighter design. The new iPad weighs 0.45kg and it is 20% thinner and 28% lighter than the iPad 4. The new iPad features the powerful and power-efficient Apple-designed A7 chip with 64-bit desktop-class architecture, ultra-fast wireless with faster built-in Wi-Fi and expanded LTE cellular connectivity, and the newly-designed iOS 7 featuring hundreds of great new features. “iPad created an entirely new mobile computing experience, and the new iPad Air is another big leap ahead. It is so thin, light and powerful, once you hold one in your hand you will understand what a tremendous advancement this is,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “iPad Air with its 9.7-inch retina display weighs just one pound and packs the incredible performance of iOS 7 running on a 64-bit desktop-class Apple A7 chip, and delivers all-day battery life in the lightest full-sized tablet in the world.” The new iPad Air and mini will go on sale in the US in November.