Important stakeholders in the African mobile industry were present at the Mobile West Africa Conference, which took place from 21st to 23rd April, 2015 at the Four Points by Sheraton Hotel, Victoria Island, Lagos.
Various mobile and digital marketing issues that affect the continent were discussed such as:
1. Broadband policy and regulation
2. Consumer adoption of smart mobile devices and applications.
3. Mobile content production and consumption
4. Mobile gaming
5. Mobile money services
6. Digital marketing and branding
These were covered within a wide array of speeches and engaging panel discussions. Guest speakers and panelists present at the event include:
1. Ebele Okobi (Head of Public Policy, Africa, Facebook)
2. Vytas Paukstys (Co-founder and CEO, Eskimi)
3. Bastian Gotter (Founder, Spark and Iroko)
4. Valentine Obi (Managing Director and CEO, Etranzact)
5. Rimma Perelmuter ( CEO and Global Board Director, MEF)
6. Dr. Tunji Adegbesan (CEO, Gidi Mobile)
7. Chika Nwobi (Founder, L5LAB)
8. Arese Ugwu (Head of Wealth Management, Partnership Investment)
9. Simeon Ononobi (CEO, Simpleplay)
10. Zubair Abubakar (Co-founder, PLEGDE51)
Senior representatives of Google, Facebook, Eskimi, Airtel, MTN, Etisalat, Samsung, Mozilla, Basebone, Uber, Connect Nigeria, V Connect, Etranzact, Simpleplay, Spark & Iroko, iConcepts, Gidi mobile, TalkingBookz and others were also present at the event.
Most of these enterprises partnered with All Amber UK to make the event a success.
