Book Review: The Greatest Salesman in the World

  By Og Mandino Bantam Books, 1974 ISBN 0-553-27757-X The Greatest Salesman in the World is a must-read for everyone who desires success in the world of business, and indeed in life — and it is not the kind of book you read only once. This loaded little book tells the story of a young […]

Great Reads: Top 5 Books for Marketers and Salespeople

By Joy Ehonwa Salespeople are not the only ones involved in sales. The truth is that whether we are in marketing or not, each one of us has something to sell; from goods and services to our personal brand. Consequently, how well we practice and master the art of selling determines how far we go […]