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Olorunfemi Coker, popularly known as Femi Factor, is an Influencer Marketing Consultant and a Content Creator. In 2017, Information Nigeria mentioned him as one of the top 17 influencers in Nigeria, and in the following year, he appeared on a Top 10 influencer list curated by City People. His aptitude also made him be recognised as the Linkedin Influencer of the Year by in 2021.

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Femi was born in the early ’90s in Kwara state, Nigeria. He is a graduate of Covenant University, Ota, where he studied Management Information Systems. Femi also obtained his second Bachelor’s Degree in Information Technology from Shobhit University in India.

Shortly after finishing his university education, he began his music career with a debut single titled ‘Rajo’. The single eventually shot him into the limelight. Between 2017 and 2021, he has released about 3 EPs that have widely generated hundreds of streams.

Femi started off as a freelance social media manager and spearheaded some notable projects for startups and NGOs. Not soon after, he was able to establish himself as an ingenious social media influencer. As a brand influencer, he has worked for Canon Northern, Central Africa and Samsung NG. He has also helped brands Media agencies and individuals in Nigeria, South Africa, the UK, Kenya, Canada, the USA, etc. with influencer marketing.

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Femi runs a Media Consultancy Agency known as Factors Ventures. It provides marketing consultations for Nigerian brand owners and media agencies. It also provides Influencer Marketing and Management services for these brands and agencies.

Femi Factor is very popular on Twitter where he is known as a meme creator (the originator of the waka meme) and arguably one of the most popular meme content creators ever in the country. He has done exceptionally well as an influencer marketer and is creative when using social media tools to create content organically.

Follow him on Instagram and on LinkedIn.

Featured image source: ThisDayLive
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This article was first published on 19th March 2022


Ohia, Ernest Chigaemezu is a writer, editor, and grade teacher based in Jos, Nigeria.

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