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Anambra state-based automobile manufacturing company, Innoson Vehicles Manufacturing (IVM), has rolled out its brand new tricycles for the Nigerian market.
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Innoson Vehicles Manufacturing has made a name for itself as a brand that builds strong and adaptable vehicles for Nigerians and Nigerian roads. The three-wheeler Popularly known as Keke or Marwa has since been a stream of income for the low-income earners in Nigeria especially young men. Moreover, it is the cheapest and easily accessible means of transportation for both the lower and middle class of Nigeria. And as a result, replaced motorcycles as one of the easily accessible means of transportation in Nigeria. Keke has remained a favourite for Nigerian users who ply bad roads as well as those that cannot be traversed by cars. Perhaps, its wide usage stems from the fact that its fares are significantly lower than that of taxis and commercial motorcycles.
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It is known by several names around the world including Tuk-Tuks, Marwa and Keke Napep in Nigeria. Also widely used in Lebanon, India, Egypt, Gaza, South Africa, India, Sudan and all Nigerian cities. The value these new tricycles will offer goes beyond just price reduction. Aside from the fact that it will reduce the price,  buyers will receive top value for their money. This is because they are buying a superior brand of tricycles built with our road infrastructure in mind and purchased at a cheaper cost. In addition, users will also be able to buy brand new spare parts in Naira within their local communities. This will make the tricycles more durable as well as increase their lifespan.
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Lastly, This new development will provide a myriad of opportunities for young Nigerians. For instance, it is a chance for them to undergo specialized training in areas like repair and maintenance, engine diagnostics, electrical and electronics, spraying etc. The prices and technical details for new tricycles are not yet available. However, when it is available in the market, it will face competition from fast-selling brands like Bajaj in Nigeria. Featured Image Source: Osmek News
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This article was first published on 20th May 2022 and updated on June 14th, 2022 at 10:55 am


I am an accomplished content creator and recently delved into technical writing. I enjoy using my skills to contribute to the exciting technological advances and create awareness of evolving technological trends in Nigeria.

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