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If you’re a real estate agent, you’ll constantly be on the lookout for deals. The more property purchases, sales and rental agreements you’re able to initiate, the greater your income will be.

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But if your current approach to securing deals isn’t generating the volume of closures you desire, you may have to try other strategies. This article explains five things you can do to substantially increase the number of deals you’re lapping up. We’ll discuss them below.

Partner With Other Agents

Establish working relationships with other agents. They could send leads your way of you to have something that those leads are looking for. With more contacts of this kind, you may be able to increase the number of valuable referrals that come your way. Of course, you’ll have to do the same for the agents on your contact list if you intend to sustain a mutually beneficial relationship with them.

Pay Attention To Your Client’s Needs

Understand the needs of your potential clients. This is the first step to providing them with a deal that matches their desires. It will also enable you to make them an offer early on in their property hunting exercise.

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The quicker you do this, the faster you’ll be able to close deals and/or move on to new prospects.

Create A Sense Of Urgency

People who want to buy or rent a property through you may drag their feet unless they know that someone else is interested in it. Let them know that there’s competing interest in the property (if this is the case). Or inform them that prices could rise at any moment (when there’s a persistent inflationary trend across the economy). This will make them more willing to reach an agreement with you.

Screen Your Leads

While you want to scoop up as many leads as you can, not all of them will be worth your time. If you don’t screen them, you may spend precious hours engaging people who won’t buy or rent in the end. Ask your would-be client what their budget and preferred type of space are.

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Ascertain that these match your price and what you can provide them with. If they don’t, you should halt your interaction with them and seek out other potential clients.

Improve Your Negotiation Skills

A lot turns on your being able to negotiate deals. Your ability to make revised offers at the right time will come in handy, as will your emotional intelligence skills. When you’re talking prices and rental costs with leads, you may want to begin with figures that are higher than your preferred final price. Then engage your prospect until you both agree on a price that’s decent for both parties.

Final Words

As a real estate agent, one of your aims will be to grow the number of clients you get at any given period. You can achieve this by taking the steps we have discussed in this article.

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This article was first published on 13th August 2022


Ikenna Nwachukwu holds a bachelor's degree in Economics from the University of Nigeria, Nsukka. He loves to look at the world through multiple lenses- economic, political, religious and philosophical- and to write about what he observes in a witty, yet reflective style.

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