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Modeling is a lucrative job in Nigeria. Nigeria has a modeling industry like other countries. The modeling industry looks after the welfare of models. Modeling is a sub-division of the whole fashion industry. Thanks to models like Agbani Darego, Oluchi Onweagba, Victor Ndigwe, David Obenebo, and the likes, many young men and women now aspire to be the next top Nigeria model.
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You can go into the modeling industry either as a part-time or full-time model. Modeling is a job and jobs attract pay.  There is no fixed amount earned by models as it is dependent on many factors like:
  • Your modeling agency,
  • Your fame/popularity,
  • Type of modeling gig,
  • The kind of clients/brands,
  • The time frame of the job, etc.
This article will concentrate on the types of modeling jobs and how much the models in each category are paid.
  1. Runaway Models – (N20,000 to N80,000)

Runway models are one of the most popular types of models in Nigeria. They are usually used by fashion designers to showcase their designs and fashion works in shows, events, or workshops. To be a runway model, you are expected to have a particular body type before you can be contacted or contracted to model for any fashion brand. There are strict specifications about height, body, physique, and shape of the model required.  A Runaway model who just gets started or at an entry-level in the career earns between N20,000 to N80,000 on average per event. This depends on the modeling agency, events, and recruiter.
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Most runway models are paid per show or event.
  1. Commercial Models -(N100,000 to N5,000,000)

Commercial models are one of the highest-paying types of modeling in Nigeria. Commercial models work based on contracts with brands helping them in promoting their goods and services to the audience. They are paid hugely depending on the fame of the model, the kind of brand contracting them for the job, and the kind of products or services they are modeling for.  This type of modeling does not require any specific body size or shape. The most important factor considered is the influencing or pulling power of the model. Most Commercial model earns between N100,000 to N5,000,000 or even more than that.
  1. Glamour Models -(N5,000 to N60,000)

Glamour models are locally referred to as Event Ushers. They are used at low and high-profile events where they are paid for looking attractive and presentable to top figures. They mainly usher top figures and guests attending the event to the right seat or places.
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Most Glamour models or ushers are mostly undergraduates or even secondary school leavers. They earn between N5,000 to N60,000 per event. The amount earned will depend on the recruiter and the events.
  1. Fashion/ Editorial Models – (N20,000 to N150,000)

Fashion Models or Editorial are mostly featured on fashion blogs, magazines, websites, social media, and newspaper pages.  Like Runaway models, they usually require a particular body shape and height. Not just anyone can be a fashion or editorial model.  Fashion models or Editorial models earn between N20,000 to N150,000 per feature. This will depend on the models’ popularity and the platform. Apart from the bodily requirements, it’s the least stressful out of the types of modeling in Nigeria. In conclusion, models must choose their modeling niches and do their best. The better you become, the more you earn. References 9JATODAY  Nairaland Instagram Featured Image source: SIWES Beginner
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This article was first published on 24th May 2022


My name is Agbagba Bukola. I write about the business and exciting world of fashion.

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