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People wear jewelries to different events and places. Jewelry can spice up a bland and boring look to appear more stylish. While some wear jewelries to show off, others wear theirs to add finesse to their overall aesthetic. The cost of buying and selling jewelries in Nigeria is quite expensive. Though, a person starting the business can choose to start with a lesser price depending on the quantity and quality of the jewelry he/she wants to sell. Jewelries are not usually sold in its raw form; gold, diamond, etc. It is rather sold as earrings, rings, bracelet, chains, necklace, etc. You can also sell jewelries as a set; a collection of various pieces. For instance, a gold necklace with a matching set of gold earrings. Jewelries are usually worn in events. Brides and grooms use it on their wedding, people dating use it as engagement rings, etc. Jewelries are usually more on display in parties in Nigeria. To sell jewelries in Nigeria, you need to sharpen your skill set; be at alert. You need to be able to differentiate the quality of different jewelries to avoid being cheated. Also, you need to know the price and target market you intend to work with. Infact, there are a lot of factors to be considered before venturing into jewelry business in Nigeria. To make it easier to assimilate, the factors will be discussed individually.
Carry out research
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To carry out research on jewelry business, you can do that by asking people around you that do the business or those far from you. You can also surf the internet, follow social media platforms jewelries are sold and discussed. Research is not a one time thing. You cannot carry out research on starting a particular business under few minutes or hours or even days. It takes time. The more you research, the more you know.
Know your target market
Determine your starting capital
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Jewelries are usually expensive because it is created out of a raw material. Something you have to dig deep into the soil to find and go through a lot of process to refine. If you want to sell less quality jewelries you need hundred of thousands or way lesser to start. From your research and target market, you will arrive at the perfect start-up capital.
Find a supplier or suppliers
ConclusionAsides the factors mentioned above, you also need to rent a shop (offline business), make sure the jewelries are safe (security), determine your pricing and other factors. Jewelry business is no doubt a great business you can start in Nigeria. Featured Image source: Freepik
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