Is Social Media For Every Business?

Over 4 billion people across the globe are very active on social media, 4 billion. Read that again. When it comes to social marketing, there is almost no limit to your reach. It really doesn’t matter if you run a big company or if you have a small eatery, you are totally wrong if […]
What You Never Knew About Content Marketing

Content marketing is like an attractive magnet and it has been proven to make online businesses generate more leads and drives sales which is what every business focuses on. Everyone is attracted to great content, especially one that speaks to their needs. Read more about Business Content creation has so much more power than […]
How To Build Social Media Engagement On Twitter In 2022

It is well known that the Twitter ban in Nigeria has made most businesses suffer greatly as a result. However, Nigerian have found a way to remain online with VPN, and interact with their followers regardless of the ban. Read more about Social Media 2022 will experience more people using Twitter as an avenue […]
Top 10 Fashion Designers In Nigeria

Fashion design is an everyday thing for every single person and it cannot be ignored. Every day, great men and women make strides in the Nigerian Fashion Industry. Here are your top 10 fashion Designers in Nigeria: Read more about Fashion Deola Sagoe Popularly known by her brand name Deola Sagoe, miss Deola Ade-ojo […]
Tips For Starting A Business As An Introvert

There is always a tendency to see the world as a busy place, as an introvert. A business owner has to be interested in sales, closing deals, networking with people, and making bold moves, which might seem a lot for an introvert. The thought alone gets overwhelming. So how can a successful business be […]
Measures For Data Protection In Nigeria

In the 21st century, with the advent of the internet, it is no doubt that data is the new goldmine. It has brought about the fast and easy dispensation of personal information or data. With an estimated 2.96 billion social media users worldwide, social media is the greatest tool for easy and speedy dispensation […]
The Effect Of Cryptocurrency Ban On Nigerians

The adoption of cryptocurrency in Nigeria was greatly embraced, because of the strict foreign exchange policies and laws put in place by the CBN. Also, Nigeria has experienced a great decline in its value of Naira, which has made Nigerians seek alternate currencies and means of exchanging currency. Read more about FinTech Unfortunately, a […]
The Concept Of e-Naira In Nigeria

e-naira is the digital form of naira, issued by the Central Bank of Nigeria, thereby, making it a legal tender. The e-Naira was developed by the fintech company, Bitt, based in the Caribbean. With this development, Nigeria has become the first in Africa to develop a digital currency, and there is a need to […]
6 Ways To Grow Your Business Using Interpersonal Relationships

An interpersonal relationship is very important to business growth and development. An interpersonal relationship is how you relate and communicate with your customers, and knowing when and how to relate with them. Read more about Business It takes a whole lot of people skills and emotional and social intelligence to keep your customers. Businesses […]
FinTech: A New Era Of Financial Services

Recently, there has been an emergence of new innovations and process disruptions in Financial Technology. Many fintech start-ups are looking for new pathways to successful business models, also enhancing customer experience, and approaches that result in the transformation of service delivery. The fintech innovation mapping approach enables the assessment of the extent to which […]
How To Manage Employee Data

Employee data may be used for different purposes by a company, as it includes basic information of employees, such as personal information of employees, contact addresses, job performance records, compensation information, transactions etc. Employee data is of utmost importance, and thus, it must be maintained properly in order to prevent the data from being […]
The Role FinTech Has To Play In Poverty Alleviation

Poverty has been for a long time, one of the major challenges mankind has been plagued with. It has been a challenging issue in many African countries. However, the situation is transforming, as we adopt new systems and technologies. The emergence of financial technology, for example, plays a vital role in eradicating poverty in […]
Benefits Of A Simple Website Design

Website designs are one of the few things that less of everything pays in the long run. You might have a lot of information you desire to share with your site’s visitors, but you should be more concerned about standing out in the midst of the myriads of sites available online. Read more about […]
Questions To Ask Before Implementing A New Marketing Strategy

The goal of marketing is to create value that attracts the right audience, and make them convert into customers. However, marketing does not always yield results for many people, because of how dynamic the system is, and how demanding the consumers have become. Read more about Business In line with this, it is important […]
6 Things Great Marketers Do Everyday

When you come across a successful marketer, you are always tempted to ask, what makes a great marketer? Being a marketer is not an easy journey. It is filled with a lot of multitasking, involving campaigns, setting goals, drawing budgets and managing expectations. Read more about Business Marketing is a very crucial part of […]
How To Successfully Close All Sale Deals

Closing sale deals is so much easier than many people think. Most times, the focus is placed on closing the first deal, and all efforts diminish afterwards. This piece is aimed at showing principles and techniques for closing sale deals, repeatedly. Read more about Business Be authentic It is mostly believed that when your […]