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  The New Year gives professionals in the real estate industry the chance to redefine their aims and achieve better outcomes for themselves and the people they serve. This is especially true for real estate agents; they want to scoop up more deals, garner bulkier commissions, and join the exclusive club of elite consultants in their niche.
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But navigating the path to accomplishing these goals can be quite a challenge—and more so if agents don’t have a clear-cut strategy to work with. If you’re an agent and this applies to you, don’t fret. We’ll reel out five things you can do to win in 2023. Here they are:

Aim at Well-Defined Targets

We have already alluded to working with a plan. It’s something you’ll need to do if you’re going to hit the mark this year. For example, you may want to facilitate 20 successful home sales or help landlords to secure 25 tenants in 2023. Break your targets down to bits that you can achieve each month, and track your progress towards attaining your ultimate goal for the year. This approach makes it easier for you to do well over the course of 12 months.

Step Up Your Networking Efforts

Cultivating a network of contacts in the real estate industry is crucial to scoring significant wins. They could do you favours like referring clients to you, inviting you to work on new projects, and informing you about new markets you could target with your services. You can intensify your networking efforts by engaging more attendees at real estate-related events and letting people you meet on other occasions know what you do. Always be out to pick up potential clients, partners, investors, and fellow agents.
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Provide Exceptional Customer Service

Referrals contribute a significant chunk of most real estate agents’ clientele. But if customers aren’t satisfied with the service they get from you, they won’t be asking their contacts to give you a try. So it’s important that you attend to them in a manner that is professional and empathetic. Don’t just put minimal effort into working with them; be sure to make a positive, lasting impression. This will increase the chances that they’ll do business with you again, and even refer their friends and acquaintances to you.

Use the Web More Effectively

Millions of people get on the internet every day. A growing number of them are using it to seek out property to buy or homes and offices to rent. If you aren’t using the web to reach them, you’re losing out on a huge market for your services. There’s a lot you can do to fix this. List your property on property listing websites, share information about them on social media, and run paid adverts if you can. The greater visibility that the internet offers you could increase the likelihood of getting a good deal much faster.
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Keep Tabs On Industry Trends

Keep up with major events, laws and policies, pricing trends, and the evolution of market tastes and preferences. These things could impact your business; you won’t want to be blindsided by them. By staying in touch with the goings-on in the industry, you’ll be able to spot opportunities much earlier than most and avoid problematic situations that may arise in the near future.

Final Words

As a real estate agent, you want to pick up more clients in 2023 than you did the year before. That’s a good target to be aiming for. But if you’re going to succeed, you’ll have to define your goals so that they are easy to understand and chase after. And you’ll need to boost your networking efforts, utilize technology more effectively, and deliver exceptional customer service. These will take you several steps closer to winning this year. Featured Image Source: The Guardian NG
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This article was first published on 13th January 2023


Ikenna Nwachukwu holds a bachelor's degree in Economics from the University of Nigeria, Nsukka. He loves to look at the world through multiple lenses- economic, political, religious and philosophical- and to write about what he observes in a witty, yet reflective style.

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