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In Nigeria, over 80% of the nation’s workforce is in the informal sector. What is worse is that the level of digital literacy is abysmally low. This unpleasant landscape can be challenging for both old and new platforms. However, with the availability of larger global platforms, there is hope. This article will review four ways platforms help drive financial and economic inclusion in Nigeria.
Formalised The Informal Sector
Platforms Must Play A Role In Addressing Skills And Literacy Gaps
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For example, ride-hailing platforms can put their drivers through a two-day training session where they focus mainly on their core product offering and how they can ensure the safety of their vehicles. After this, a day of soft skills training such as customer relations and digital literacy on how to use and navigate their apps should be taught When platforms may feel overwhelmed with training users, they can set up training centres where drivers are trained on various courses on product core offerings, digital literacy and other soft skills taught before being onboarded.
Establish An Tech And Touch Approach
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While it is okay to provide a help desk that responds to the needs of consumers, it is expedient to have field agents and outposts where there can be an interface between the customers and the platform representatives. This is very important as problems about skilling and reskilling clients, product users, and businesses will be best done in a person-to-person mode.
Financial Incentives As A Strategy
Concluding RemarksThis article reviewed four pathways to improve financial and economic inclusion in Nigeria and any emerging market. First, platforms must formalise the informal sector by securing subsidised worker taxes. Second, bridge the literacy gap by skilling and upskilling workers, clients and users. Third, establish a tech and touch model by blurring the line separating offline and online words. Finally, offer incentives to attract and sustain users and clients. Featured Image Source: Studytienganh
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